Save the Melksham Train
Archived Save the Train forum articles - 2005 to 2010. See below
Lack of publicity / information - 580/1731
Written by admin (Graham Ellis) on Thursday, 26th October 2006

You would have thought, wouldn't you, that if you laid on a new bus service you would make sure that people knew how to find it?  And especially if the bus service provides links for longer distance travellers rather than daily commuters?  And especially if you were the operator of the bus and also of the places where you can post your publicity?

I was up at Chippenham station at one O'Clock this morning, meeting customers ... and I had time to kill because the 00:56 was running late.  So a quick look at the signage and - my goodness - nearly 2 months after the 234 bus service was altered to call by Chippenham Station at certain times of day, not one of the signs on the station has been altered.  There's still instructions to walk to "Bus Stop E" down by the town bridge, and on the platform, Melksham still isn't listed in the places that you can get to from the station forecourt.  Does anyone want this service to suceed? Does anyone know any basic marketing line let your customer know you have a product?.

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Save the Train was the campaign to bring an approriate train service back to and through Melksham.

Most big contributors are still around writing at the Coffee shop forum where new members are very welcome.

The train has been saved - sort of - we have stepped back up from an unusable service to a poorish one but it's doing very well. We did that through setting up the TransWilts Community Rail Partnership. That fulfilled its early objectives; it has been taken over by local and regional government types who are now doing medium and long term work. The team from this forun can also be found at the Melksham Rail User Group (which was the Melksham Rail Development Group at the time these articles were written and we had no users.

We mustn't loose sight, though, that the train service remains poor and needs our community support in marketing and campaigning to keep it going in a positive direction ... and all the more so when we're expecting to find a different normallity once we get out of the Coronavirus Pandemic and head for zero carbon via the climate crisis. Yes, it's saved ... it's now a key community facility ... the need for enhancement and the strong and near-universal local support remain, and the rail industry and goverment remain slow to move and provide the enhancements even to level us up with other towns. Please support the Melksham Rail User Group - now very much in partnership rather than protest with the rail industry and local government, including GWR, TransWilts and unitary and town councils. And please use the trains and buses, and cycle and walk when you can.

-- Graham Ellis, (webmaster), February 2021

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